Kanye West’s Yeezy launch: The Kardashians and Jenners turn heads at New York fashion week

The Kardashians and Jenners made quite an entrance at Kanye West’s fashion show, including a blonde Kim and a surprise

appearance from Lamar Odom.

KIM Kardashian in a platinum blonde wig, Kylie Jenner in a beanie, and a surprise cameo from Lamar Odom.

The Kardashians and Jenners have made quite an entrance — all theme-dressing in shades of white, vanilla and muted pastels — at

Kanye West’s Yeezy fashion and album launch in New York today.

Kim Kardashian sported a platinum blonde wig at Kanye West’s Yeezy launch at New York Fashion Week. Picture: Kevin Mazur/Getty Images for Yeezy Season 3

Kim Kardashian sported a platinum blonde wig at Kanye West’s Yeezy launch at New York Fashion Week. Picture: Kevin Mazur/Getty Images for Yeezy Season 3

Kim Kardashian and Kanye West dressed like only Kim and Kanye can at Kanye’s Yeezy season three launch in New York today. Picture: Getty Images

Kim Kardashian and Kanye West dressed like only Kim and Kanye can at Kanye’s Yeezy season three launch in New York today. Picture: Getty Images

The famous family — Kim, Kris Jenner, Caitlyn Jenner, Khloe Kardashian, Kourtney Kardashian, Kendall Jenner, Kylie Jenner and North West, as well as Khloe’s ex-husband, Lamar — were dressed up to support Kanye’s Yeezy season three fashion show and the debut of his new album, The Life of Pablo, at Madison Square Garden.

Guests were kept waiting for nearly an hour for the invitation-only show, held as part of New York fashion week.

Kim Kardashian and Kanye West dressed like only Kim and Kanye can at Kanye’s Yeezy season three launch in New York today. Picture: Getty Images

Kim Kardashian and Kanye West dressed like only Kim and Kanye can at Kanye’s Yeezy season three launch in New York today. Picture: Getty Images

The famous family — Kim, Kris Jenner, Caitlyn Jenner, Khloe Kardashian, Kourtney Kardashian, Kendall Jenner, Kylie Jenner and North West, as well as Khloe’s ex-husband, Lamar — were dressed up to support Kanye’s Yeezy season three fashion show and the debut of his new album, The Life of Pablo, at Madison Square Garden.

Guests were kept waiting for nearly an hour for the invitation-only show, held as part of New York fashion week.

Kris, Khloe, Kendall, Kourtney, Kim, Caitlyn, Kylie and North. Picture: Getty Images

Kris, Khloe, Kendall, Kourtney, Kim, Caitlyn, Kylie and North. Picture: Getty Images

Kylie Jenner hugs her former brother-in-law, Lamar Odom. Picture: Splash News

Kylie Jenner hugs her former brother-in-law, Lamar Odom. Picture: Splash News

Supermodel Naomi Campbell featured in Kanye’s fashion presentation, sporting a clingy black knit, along with models Veronica Webb and Alek Wek.

Rules for models appearing in Kanye’s Yeezy presentation reportedly included not posing sexy, acting “cool”, dancing or smiling, the Mail Online reports.

Will, Jada’s surprise move after shock split

KIM Kardashian in a platinum blonde wig, Kylie Jenner in a beanie, and a surprise cameo from Lamar Odom.

The Kardashians and Jenners have made quite an entrance — all theme-dressing in shades of white, vanilla and muted pastels — at Kanye West’s Yeezy fashion and album launch in New York today

Kim Kardashian and Kanye West dressed like only Kim and Kanye can at Kanye’s Yeezy season three launch in New York today. Picture: Getty Images

Kim Kardashian and Kanye West dressed like only Kim and Kanye can at Kanye’s Yeezy season three launch in New York today. Picture: Getty Images

The famous family — Kim, Kris Jenner, Caitlyn Jenner, Khloe Kardashian, Kourtney Kardashian, Kendall Jenner, Kylie Jenner and North West, as well as Khloe’s ex-husband, Lamar — were dressed up to support Kanye’s Yeezy season three fashion show and the debut of his new album, The Life of Pablo, at Madison Square Garden.

Guests were kept waiting for nearly an hour for the invitation-only show, held as part of New York fashion week.

Kris, Khloe, Kendall, Kourtney, Kim, Caitlyn, Kylie and North. Picture: Getty Images

Kris, Khloe, Kendall, Kourtney, Kim, Caitlyn, Kylie and North. Picture: Getty Images

Kylie Jenner hugs her former brother-in-law, Lamar Odom. Picture: Splash News

Kylie Jenner hugs her former brother-in-law, Lamar Odom. Picture: Splash News

Supermodel Naomi Campbell featured in Kanye’s fashion presentation, sporting a clingy black knit, along with models Veronica Webb and Alek Wek.

Rules for models appearing in Kanye’s Yeezy presentation reportedly included not posing sexy, acting “cool”, dancing or smiling, the Mail Online reports.

Kanye’s models were not allowed to pose ‘sexy’ or act ‘cool’. Picture: Jamie McCarthy/Getty Images for Yeezy Season 3

Kanye’s models were not allowed to pose ‘sexy’ or act ‘cool’. Picture: Jamie McCarthy/Getty Images for Yeezy Season 3

They were also outlawed from looking directly at cameras or making “the same movements at the same time”, Daiy Mail said.

Vogue editor-in-chief Anna Wintor, a close friend of Kim and Kanye’s, sat next to Kim in the front row.

‘In loving memory’. Kanye West paid tribute to his late mother Donda and Kim’s late father, Robert. Picture: Kevin Mazur/Getty Images for Yeezy Season 3

‘In loving memory’. Kanye West paid tribute to his late mother Donda and Kim’s late father, Robert. Picture: Kevin Mazur/Getty Images for Yeezy Season 3

From the back — a tribute to Robert Kardashian. Picture: Getty Images

From the back — a tribute to Robert Kardashian. Picture: Getty Images

Other famous faces included Jay Z, Gigi and Bella Hadid, Balmain designer Olivier Rousteing and rapper Busta Rhymes.

A tarp covered the stage as guests, who included Karlie Kloss, Romee Strijd and Jasmine Tookes, took their seats.

Also at the VVVIP show were French fashion editor Carine Roitfeld, actor Chloe Sevigny, Kylie’s on-again, off-again boyfriend Tyga, and rappers A$AP Rocky, 50 Cent and Lil’ Kim.

KIM Kardashian in a platinum blonde wig, Kylie Jenner in a beanie, and a surprise cameo from Lamar Odom.

The Kardashians and Jenners have made quite an entrance — all theme-dressing in shades of white, vanilla and muted pastels — at Kanye West’s Yeezy fashion and album launch in New York today.

Kim Kardashian and Kanye West dressed like only Kim and Kanye can at Kanye’s Yeezy season three launch in New York today. Picture: Getty Images

Kim Kardashian and Kanye West dressed like only Kim and Kanye can at Kanye’s Yeezy season three launch in New York today. Picture: Getty Images

The famous family — Kim, Kris Jenner, Caitlyn Jenner, Khloe Kardashian, Kourtney Kardashian, Kendall Jenner, Kylie Jenner and North West, as well as Khloe’s ex-husband, Lamar — were dressed up to support Kanye’s Yeezy season three fashion show and the debut of his new album, The Life of Pablo, at Madison Square Garden.

Guests were kept waiting for nearly an hour for the invitation-only show, held as part of New York fashion week.

Kris, Khloe, Kendall, Kourtney, Kim, Caitlyn, Kylie and North. Picture: Getty Images

Kris, Khloe, Kendall, Kourtney, Kim, Caitlyn, Kylie and North. Picture: Getty Images

Kylie Jenner hugs her former brother-in-law, Lamar Odom. Picture: Splash News

Kylie Jenner hugs her former brother-in-law, Lamar Odom. Picture: Splash News

Supermodel Naomi Campbell featured in Kanye’s fashion presentation, sporting a clingy black knit, along with models Veronica Webb and Alek Wek.

Rules for models appearing in Kanye’s Yeezy presentation reportedly included not posing sexy, acting “cool”, dancing or smiling, the Mail Online reports.

Kanye’s models were not allowed to pose ‘sexy’ or act ‘cool’. Picture: Jamie McCarthy/Getty Images for Yeezy Season 3

Kanye’s models were not allowed to pose ‘sexy’ or act ‘cool’. Picture: Jamie McCarthy/Getty Images for Yeezy Season 3

They were also outlawed from looking directly at cameras or making “the same movements at the same time”, Daiy Mail said.

Vogue editor-in-chief Anna Wintor, a close friend of Kim and Kanye’s, sat next to Kim in the front row.

‘In loving memory’. Kanye West paid tribute to his late mother Donda and Kim’s late father, Robert. Picture: Kevin Mazur/Getty Images for Yeezy Season 3

‘In loving memory’. Kanye West paid tribute to his late mother Donda and Kim’s late father, Robert. Picture: Kevin Mazur/Getty Images for Yeezy Season 3

From the back — a tribute to Robert Kardashian. Picture: Getty Images

From the back — a tribute to Robert Kardashian. Picture: Getty Images

Other famous faces included Jay Z, Gigi and Bella Hadid, Balmain designer Olivier Rousteing and rapper Busta Rhymes.

A tarp covered the stage as guests, who included Karlie Kloss, Romee Strijd and Jasmine Tookes, took their seats.

Also at the VVVIP show were French fashion editor Carine Roitfeld, actor Chloe Sevigny, Kylie’s on-again, off-again boyfriend Tyga, and rappers A$AP Rocky, 50 Cent and Lil’ Kim.

Kanye West gestures to the audience at the unveiling of the Yeezy collection and The Life of Pablo album release. Picture: AP

Kanye West gestures to the audience at the unveiling of the Yeezy collection and The Life of Pablo album release. Picture: AP

Models sporting clothes from the Yeezy collection. Picture: AP

Models sporting clothes from the Yeezy collection. Picture: AP

North West, Kanye West and Busta Rhymes. Picture: Getty Images

North West, Kanye West and Busta Rhymes. Picture: Getty Images

West’s album The Life of Pablo is already causing controversy, with a provocative line about Taylor Swift in the song, Famous.

“I feel like me and Taylor still might have sex. Why? Cuz I made that b*tch famous,” West raps on the song, which features vocals from Rihanna.

Kim Kardashian West and North West. Picture: Getty Images

Kim Kardashian West and North West. Picture: Getty Images

‘It’ models (and sisters) Bella Hadid and Gigi Hadid, who are close friends with Kendall and Kylie. Picture: Getty Images

‘It’ models (and sisters) Bella Hadid and Gigi Hadid, who are close friends with Kendall and Kylie. Picture: Getty Images

Meantime, the mystery of why Kim has been sporting braids appears to have been solved, with The Hollywood Reporter saying it was to prep her hair for the platinum wig.

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